ADMAF Design Fund
The Magic of Scent is the winning work of the annual ADMAF Design Fund, by young Emirati jewellery artist Noura Alserkal. The Design Fund is a partnership with L’Ecole Van Cleef & Arpels, which brought Alserkal to Paris for a bespoke mentorship programme to further develop her skills and launch her creative career. The artist’s jewelry designs incorporate the traditional dukhoon scented oils made by her mother that she remembers from childhood. The ADMAF Design Fund reflects the Foundation’s dedication to supporting emerging artists through training, inspiration and professional guidance to help launch their careers in the creative industries.
